unit 1 - media

      qwasdbnjhgfdsdfghjgdsawdfghnm Mise-en-Scène Elements stranger things Stranger Things 4 | Volume 1 Final Trailer | Netflix - YouTube what decade is the show set in? in the 1980s what genre is the show? thriller / mystery how do the mise-en-sc ène elements tell you this? - the setting. the way most people are behaving and the things they are doing like roller skating or the way they listen to music does show that they are in an older time than today. - the costumes. the bright colours and the type of outfit the people in this scene in particular are wearing is stereotypical to the 1980s, also connoting the the idea of having a fun time with what they are doing in the moment. - the blocking. the way that these characters have crowded themselves around the camera in order to show how secretive they are trying - the proxemics. clearly the characters in these shots have a relatively close friendship with each other considering how close they are within...

 the 4 advertising messages: : common ground - based on mutual knowledge and awareness the audience has : fulfil a need - giving the audience an idea of what they know they need : solution to a problem - fixing a problem that the audience may have : clear benefit - the audience gets something positive out of using the product   SPOTIFY message : common ground This is an effective because people in general who listen to music may have an idea of meme culture so Spotify connecting with them this way can also show the personalisation they have.

  - companies tend to advertise through tv and radio - : usp - unique selling point , a feature or characteristic of a product    : call to action - a stimulus to do something in order to achieve e.g. buy / download now - an advert I remember is  - bulova watches (1941) / gibbs toothpaste (1955) distribution of advertising in 2020 : internet - 54.25% : television - 27.45% : newspaper - 5.45% : outdoor - 4.97% : radio - 4.45% : magazine - 3.12% : cinema - 0.25%               - the internet out of all of them has the highest distribution               - expected radio to be a bit higher as many still listen to it advertising campaigns : McDonalds "our food, your questions" - This mainly Canadian campaign by McDonalds was first introduced in around  2012/2014 used in order to be  completely transparent  abou...

  disney - a mass media and entertainment conglomerate company - founded by walt and roy o disney on october 16 1923 - produces films, also owns multiple film companies such as pixar, marvel studios,  lucasfilm, 20th century studios - owns a lot of franchises such as star wars, the muppets, the simpsons, the chronicles of narnia, the pirates of the carribean working title - is a subsidiary of universal pictures - founded by tim bevan and sarah radclyffe in 1983 - an independent company which worked on films such as the bridget jones series, johnny english, billy elliot, nanny mcphee, pride and prejudice - working title appears to mostly use the joint venture and work with different companies with the majority of their films an advantage of being an independant company over a conglomerate company is they would not have any particular names attached to them

Media sector   company   Product / brand   Film   Marvel   Avengers endgame Television   Sky   Sky q / sky glass   Radio   Hallam fm   Big john at breakfast   Video games   Nintendo   Switch – animal crossing   Print and publishing   News group   The sun   Web and online technologies   Netflix   Stranger things   Music   Film   Warner bros   Harry potter   Television   Samsung Galaxy z fold Radio   bbc  bbc radio Video games   Microsoft   Xbox – Minecraft Print and publishing     Web and online technologies   Disney+     Music