unit 1 - media

Games GTA – would be believed to cause harm on a younger audience who may be influenced by this as it mainly promotes violence and crime. Film Irreversible – said to have a 10-minute r*pe scene which supposedly caused over 200 people to leave the cinema and about 20 people fainted, which clearly made an incredibly bad influence of the audience of possibly different ages.   Bandura – the social learning theory (1965) – he had 66 nursery children split into 3 different groups and had each group watch a video of someone beating up a doll. Group 1 watched the person be rewarded for beating it. Group 2 watched them be scolded. And group 3 watched nothing happen to the person. The children were then left in a playroom with the doll and a lot of toys, and when the first group were left, they messed about and beat the doll as a result of seeing an adult being praised for it. the other groups however were a lot calmer. however, for it to have been more accurate, there could have b...

narrative todotov strauss altman genre neale metz passive audience Adorno and Horkheimer Packard PaPAH eats TonS of GAMN 

Audience Theory Theodor Adorno and  Max Horkheimer - 1940s similarities between the 'propaganda industry' in Nazi Germany and the 'culture industry' in the United States. popular culture in the USA was like a factory producing standardised content used to manipulate a passive mass audience. like a 'hypodermic syringe'. consumption of 'dumbed down' content of popular culture made people passive and false psychological needs that could only be met and satisfied by the product of capitalism. Vance Packard - 1957 he wrote a book called 'The Hidden Persuaders' which suggested that advertisers were able to manipulate audiences and persuade them to buy things they may not want to buy. Suggested advertisers have power their audiences. (Proved unreliable as modern audiences are too sophisticated). stems a fear of the mass media and gives the media much more power than it can ever. it ignores that not everyone in an audience behaves the same way.

comedy, horror, sci fi, fantasy, drama, action, thriller, romance, documentary, music, animation, history Rick Altman (1999) audience pleasures semantic/syntactic approach syntactic - (syntax) relations between these elements and the structure of the narrative in a genre. semantic - communicating the conventions of the genre such as characters, locations and props. genre offers audience a set of pleasure emotional: in form of when audience has a strong response visceral: physical reaction from the audience intellectual: offers media text which urges to use their brain and concentrate to work out plots

WARP Films What company type is   WARP films? WARP Films is an independent film and television company based in Sheffield and London in the  UK. They have produced films such as This is England, Arctic Monkeys at the Apollo, and Everybody's Talking About Jamie, along with a lot more, each of them coming under different film and tv categories and genres. What distribution company did they use for This is England? This Is England was distributed to the UK by Optimum Releasing (has now changed to StudioCanal Limited), which is a French film production and distribution company, and has also distributed films such as Orphan, In the Loop, and the Paddington Bear movies. What order were the This is England film and series released in? The This is England film, released on February 6th 2007 which was before the start of the series came out. the first instalment of the series, This is England ‘86, released in 2010 on September 7th. The second instalment This is...

Todorov 1. reintroduced to the main characters and a new character (Dobby), where the main character is warned of an unkown danger (foreshadowing) 2. a cat is found paralyzed, and they find out that the chamber of secrets has been opened and progressively more people are found paralyzed from whatever it is. 3. the main characters find out why the people are being paralyzed (each through seeing the reflection of a basilisk) 4.  5.  game of thrones Game of Thrones 3x02 Jaime and Brienne Sword Fight - YouTube this scene would be classed as a disruption graphical match - trees in the backdrop throughout eyeline match - holding the swords it matches when the pov is changed directional continuity - the camera pans around the same direction continues when it cuts